Blue in particular is having a moment. “Blue Algae” is an emerging trend colour, with blue shades increasingly appearing on menus and sparking conversation across social media [Tastewise, Flavour Trend 2026]. Often associated with feelings of peace, relaxation and cleanliness, blue brings a calming yet contemporary edge to confectionery designs. Ingredients like spirulina, a blue-green algae long celebrated as a superfood thanks to its high levels of vitamins, minerals, antioxidants and protein, are helping to drive both the visual appeal and the better-for-you narrative behind this trend.

This spring, bringing shades of blue into your Easter collection offers a fresh, modern twist. Whether you are working with chocolate, incorporating blue hues into baked goods, or introducing eye-catching blue tones into drinks and decorations, this on-trend colour adds a contemporary edge while still feeling light and seasonal. From hand-painted moulds and cocoa butter splashes to naturally inspired blue ingredients and finishes, blue is a versatile choice for creating Easter products that feel both playful and on trend.

To explore this movement further, take a look at our Embracing the Blue Food Trend, where we unpack why blue is captivating chefs and chocolatiers alike. You can also dive into Pairing Blue Fruits with Chocolate, where we take a closer look at blue flavours, how they interact with different chocolate couvertures, and how to use them creatively in your own designs, and much more…